CT Web Design and Internet Marketing Solutions from One Web Source

Use the Web. Use it Well.^SM

Download your FREE "Internet Marketing Secrets Guide"

Corporate Services

Small Business Services

Portfolio

Company

Contact

Small Business Services


	Home
	Small Business Marketing
		Search Engine Marketing (SEM)
		Search Engine Optimization (SEO)
		Local Search
		Site Linking
		Internet Promotions
		Email Promotions
		Amazon.com, eBay Selling
		Metrics Reporting & Analysis
		Web Marketing Consulting
	Web Design & Development
		Portfolio

Selling though Amazon.com, eBay


		If you have antique, hard-to-find or special niche items for sale, or you are a publisher or author, you may be able to sell your items online without even having a web site. Amazon.com^TM is a great way for first time or self-published authors to drive interest and sales. Through Amazon you can upload a product page with an image, an item description, pricing and inventory and manage your sales simply by logging into Amazon's seller console. Amazon deposits funds from the sales securely and directly into your authorized bank account. eBay^TM is structured in a similar way, but relies more heavily on auction selling. If your business can absorb "low/high" fluctuating net sales receipts eBay may be a good sales vehicle for you. Depending on your product and business goals we will make a recommendation as to which site will best serve you.

Take a Hit, Any Hit...

Is yours one of the few companies that stands to gain solely from increasing visits through PPC (Pay-Per-Click) marketing campaigns? It's possible, but more likely you’ll benefit more from high quality, targeted visits and user retention.

Example. Let's say you're searching the web from your home in Connecticut. You know little about mountain biking but you’d like to take up the sport. You do a search for "Mountain bike" on Google. Are you interested in buying a bike right now? Or do you want to learn about which starter model is right for you, maybe get some beginner's tips?

Now, let's say I own a bike shop in Denver, Colorado. Should I use a PPC campaign and pay $.20 per click to educate you on the bikes we carry? As a cycling enthusiast I'd like to help you, but as an Internet marketer with a local business I would choose to target people within a certain number of miles from my store and/or those looking specifically for "bike shops in Denver". A publisher of a mountain biking magazine offering ad space to gear manufacturers may invest to attract a broader market (including you). For them, you might convert to a subscriber or sales for their advertisers.

TIP #1: Think like your target web visitor - where they are in the buying cycle? Where are they geographically? Meet the user's immediate needs and you'll lay the foundation for a solid customer relationship.

Privacy

Site Map